Paytm, the mobile payment, and commerce platform, has announced the appointment of Deepak Abbot as its Senior Vice President \u2013 Growth Marketing. Previously, Deepak was working with Times Internet as the Head of Mobile Growth.\r\n\r\nDeepak has over 17 years of work experience in growth hacking, mobile marketing, and data analytics. Prior to Times Internet, he served as the Head of Product Marketing at Paytm. He has also worked as the Chief Product Officer at Reliance Entertainment Digital, General Product Manager at Zapak, UX Consultant at Satyam Computers, and as Product Executive at CyberMedia. Deepak\u2019s re-appointment is another step by Paytm towards achieving the goal of establishing a strong team to manage its exponential growth.\r\n\r\nPaytm has been strengthening its product and tech teams by hiring top talent in leadership positions.\r\n\r\nEarlier this month, Paytm added K. Guru Gowrappan, Global Managing Director of Alibaba Group as an Additional Director and appointed ex-Google Head of Search Amit Singhal and Goldman Sachs APAC chairman Mark Schwartz to the Board.\r\nImportant movers and shakers of the week\r\nTwitter\u2019s India, Southeast Asia MD Parminder Singh Quits\r\nTwitter\u2019s Managing Director for India, Southeast Asia, and the Middle East and North Africa (MENA) region\u00a0Parminder Singh, has stepped down from his post. The announcement came just two days after Twitter Inc.\u2019s India Head Rishi Jaitly resigned.\r\n\r\nSingh has previously worked with Google, IBM, and Apple, and had joined Twitter in November 2013.\r\n\r\nHe will be replaced by Maya Hari, who previously managed Twitter\u2019s ads product strategy and adoption for Asia-Pacific, MENA, and Latin America.\r\n\r\nTwitter Inc. reportedly held preliminary talks with several technology firms, including Google Inc. and Salesforce.com Inc. and is expected to receive a formal buyout bid soon.\r\nPranay Agrawal Joins Fractal Analytics As CEO\r\nIndia- and US-based data analytics provider Fractal Analytics has announced the appointment of co-founder and chief client officer Pranay Agrawal as its new CEO.\r\n\r\nIn his new role, he will be responsible for building Fractal's presence in the US and Europe and developing capabilities to stay ahead of rapidly evolving client needs.\r\n\r\nAgrawal replaces co-founder Srikanth Velamakanni, who has been named group CEO and Executive Vice Chairman.\r\n\r\nAs the company organises itself into four distinct entities, i.e. Fractal Analytics, Customer Genomics, and TrialRun, Cuddle.ai, and Qure.ai, Srikanth will be responsible for all four entities, inorganic growth and the long-term future of the business.\r\nJabong\u2019s Former Marketing Head Soumajit Bhowmik Joins Capillary Technologies\r\nBengaluru-based omnichannel engagement and commerce platform solutions company, Capillary Technologies has announced the appointment of Soumajit Bhowmik as the company\u2019s new Director of Ecommerce.\r\n\r\nIn his new role, Soumajit will assume the responsibility of working towards creating integrated ecommerce solutions for clients ranging from CRM to ecommerce platform to extensive digital marketing with measurable KPIs, to support every stage of the customer lifecycle - acquisition, activation, reactivation, and win back. He will also be driving Capillary's attempts to move the ecommerce business from a platform play to an ROI play model.\r\n\r\nPrior to joining Capillary Technologies, he served as the Head of Marketing at Jabong.com, managing the ecommerce portal\u2019s complete performance marketing suite. During his stint, Jabong became gross profitable in May 2016 and saw massive improvements in performance metrics.\r\n\r\nSoumajit is a graduate from IIT Kharagpur and holds a Senior Diploma in Fine Arts. He is an avid speaker and spoke at coveted platforms such as the Oracle CloudWorld Summit this year, and at the Internet and Mobile Association of India (IMAI) meet in Delhi.