- 6 Ways To Break Up With A Client – That Cause No Animosity It’s important to recognise when a client is no longer the right fit for your company. Question: What is the best way to go about breaking up with a client who isn’t the right fit for your company? Be Honest “Explain why you are not able to help them as a client. Nothing beats the […]
- 7 Tips For Startup Founders To Cope With Failure Nine out of ten startups will fail. This is the hard truth about the business world. Building any startup requires immense hard work but there is no guaranteed result. Even optimistic entrepreneurs need to be realistic and aware of such statistics about failure. When startups fail, the financial ruin, embarrassment, and even mental collapse is a […]
- Wherefore Art Thou, Mentors? – Turning Mentors into Startup Coaches Even though top mentors are nestled in the tight entrepreneurial networks of Tier I cities, the startup ecosystem mustn’t work in isolation if it wants to see big things happen. What’s Happening In Incubation In India Today? What the startup ecosystem knows as an ‘incubator’ today is a concept primarily pulled from the hallowed palm […]
- These 9 Ecommerce Mistakes Can Ruin Your Online Startup When running an online business, it’s important that several factors are considered. While many may assume that you can simply upload a store and reap the rewards, there is a lot more to factor in when making an impression online. This could be anything from sorting internal logistics to building a responsive, visually-appealing ecommerce store. […]
- How Business Owners Can Squeeze Out More Profit From Their Margins Since starting my first book publishing business in 2005, profit margins have been under pressure. Internet retailers with relatively low overheads are selling products for less profit. Supermarkets are selling books at a loss to get customers through the door, and e-book customers are increasingly demanding for a model similar to music subscriptions, where products […]
- Bulls**t Marketing Tips That Won’t Save Your Startup I’ve read pretty much every marketing or growth hacking article I could ever get my hands on. I read new ones every day, and time after time, I see the same tricks and tips posted up as amazing hacks that will change the way I market, take me from 0 to 100, and turn my […]
- Hiring Your First Employees? 5 Things to Keep In Mind It’s easy to make hiring mistakes in your first year, but there’s a way to navigate through them. You’ve got a startup idea, a plan of action and the capital to start out. All you need now are a few employees to help you keep everything going. So you read a few resumes and schedule […]
- The Sixty Second Startup Hiring By Guy Kawasaki Whether you are a startup or a billion-dollar company, at any stage, the most crucial aspect of your business will be your ‘Team’. For a founder, his team is not just a group of employees, but a valued possession, without which the story couldn’t have been possible. Guy Kawasaki, an American marketing specialist, author and […]
- 10 Steps To Find Your Product Market Fit It’s a cold truth that 90% of the startup fails – , but actually, 9 out of 10 times, it’s the product that fails, not the startup. It has been found out that 66% of the founders drastically change their original plans. However, the fact is ‘Not a better plan A’ but a ‘Path to […]
- “How A Broken Back Helped Me Follow My Heart” – The Bill Warner Story Most of the startup are launched in a bid to solve some sort of problems. This need drives the entrepreneur to search for the market opportunities and to further scale the product. A similar thing happened with Bill Warner – a Boston-based angel investor, the founder of Avid Technology, Inc. and Wildfire Communications, Inc.- although […]
- It’s Ok To Do Things That Don’t Scale A startup’s journey is all about uncertainty, high risk factors, and the passion of bringing something new to the world. There are no schools or universities which could make one proficient to be a startup founder. The only key to learning is – your own experience and experience of the others. Y Combinator founder, Sam Altman, realised this a few years […]
- Startup DNA: The Formula Behind Successful Startups In Silicon Valley The world of startup is defined by ‘karma’, with no fixed ingredients to make the success potion. However, there are few personality traits and skills, if developed over time, can lead a startup on the path to success. As they say, the end goal is not to reach the destination, but to learn, adapt and […]