- Actor Boman Irani Backs Rooter – Social Platform For Sports Fans Rooter, a social platform that connects sports fans and engages them during live sporting events, has raised an undisclosed amount of Angel funding from actor Boman Irani. Dhruv Chitgopekar, Partner, Kwan Entertainment, and Prantik Dasgupta also participated in this round. Speaking on the investment, Piyush, founder & CEO, Rooter, said, “Rooter is based on the […]
- 1.6 Million Apps Already – How To Get Your App Visible On The PlayStore? With more than 1.6 million apps already present on Google Play Store, discoverability of the app is one of the major issue being faced by app developers these days. So when User acquisition is getting immensely competitive as the mobile app landscape is changing dramatically and everyone is gunning for mobile – how can a […]
- The Age of Conspicuous Consumption or The Age of Porn Traveller, foodie and photographer!!! These powerful three words, or traits, probably capture the personality profile of 90% of millennials or the “generation me” navigating the wild-wild-web on the many social, or not-so-social, websites. These foodie travellers, armed with cameras, are in pursuit of creating a mind-boggling number of images every second – some 800 billion photos […]
- Learn How To Make Your App Sticky Through Experiments: Learnings From Vidzy Story Experiment 1. Finding Purpose Finding core purpose for your app/product is of utmost importance in any business. Sometimes we have to try multiple times, talk to potential customers and pivot to figure out if our product actually solves the problem of end users or not. Vidzy is created out of the users’ need to upload and […]
- Flipkart Goes Social; Now Chat With Your Friends When You Shop Ecommerce marketplace Flipkart which has put his plans on hold to go app only, has launched a new chat feature called ‘Ping’ for its mobile app users. Under this new feature, Ping will enable buyers to share their buys, images, wishlists with their phonebook contacts and create groups just like in Whatsapp. The feature is […]
- No Social Network can beat the Chai Sutta Club Last week was budget day. After all the information that got bombarded on unsuspecting taxpayers via all forms of media – WhatsApp, Facebook and Goswami; one still needs the newspaper in the morning while doing his thing, right? And all those of you who take your Smart phones and Tabs with you to the loo – This […]
- There Is Really Only One Golden Rule To Getting Social Media Right I know by making this statement I’m inviting trouble and expect some kind of debate on the topic from peers in the social media marketing industry. However, the longer I spend in this domain and the more campaigns I’ve witnessed, the surer I become that there is one simple golden rule above all else that […]
- How Dribbble became the most influential online platform for graphic designers Design is paramount to the success of any new or developing startup. While the original idea and core functionality should always take precedence, there’s a growing demand for attractive services that offer a beautiful user experience. Dribbble is one of the most reputable and discussed online communities for designers and illustrators at the moment. The service […]
- LinkedIn Launches University Pages LinkedIn, yesterday, announced it’s latest new feature to it’s networking platform – Linkedin University Pages – a cornerstone of LinkedIn’s strategy to help students at every critical milestone from campus to fulfilling and towards successful careers. While i think this was a long time pending feature and a likely addition to LinkedIn’s current offering. As per […]
- Fake it ‘til you make it – 10 of the most dangerous pieces of startup advice Startups get a lot of advice. The problem with advice is that it’s almost always a product of our own unique experiences. It’s like a suit that we’ve had tailored to fit us perfectly. But then, we lend it freely and quickly to others, forgetting that because it’s bespoke, no-one else looks quite as good […]
- TunePatrol Comes Out Of Beta With a Striking New Design What would you say If I told you, you could listen to amazing music from up and coming bands that you probably might not have heard of before. Do you hate cutting your hair short? Is head banging your favorite pastime? Are you a noob guitarist? Do you fancy yourself as an amazing drummer, who […]
- An Idea Can Change Your Life Do you have an idea? An idea that would have the potential to change the world. Do you have an idea that can create measurable and recognizable social benefits? Most importantly, is it financially sustainable? Can it sustain on its own and yet be profitable? Read on, if the answer to the above questions is […]