- Marketing Channels You Should Be Using to Target Your Audience Here are a couple of marketing channels that startups should use to target the relevant audience. Ryan Meghdies, Tastic Marketing “While online marketing brings the most amount of leads, I love word-of-mouth business! There is a minimal amount of sales effort, contracts are signed sooner and we have the highest close rate on these leads. Trust is […]
- How To Leverage Social Media For Creating Your Startup Brand Compared to established companies, startups often have to play by different rules. They are just starting their journeys into the business world and face additional challenges to conquer early on. One of the biggest challenges is marketing. Because startups have little to no brand recognition and often offer a niche product or service which might […]
- How To Build A User Friendly Marketing Data Ecosystem Welcome to today’s marketing data ecosystem. It’s a myriad of data sources and tools that are supposed to help you to make more informed, “data-driven” decisions; taking the guess work out of everything from media buying to sales and revenue attribution. That said, in reality, it can seem like a daunting array of ever-proliferating information, […]