Anveshan Brings Minimally Processed Wellness Foods From Farms To Fork

Anveshan Brings Minimally Processed Wellness Foods From Farms To Fork

SUMMARY

It provides traditional superfoods and customers can scan QR codes on products to access processing, packaging and quality details

Presented by Inc42 & Emiza, Co-Presented by Simpl & Axis Bank – the list features 52 brands racing to capitalise on the estimated $300 Bn market opportunity by 2030.

Experts say that eating processed food can be injurious to health as these contain high levels of harmful additives and lack the goodness of chemical-free natural nutrition. When Aayushi Khandelwal, an alumnus of IIT-Guwahati, desperately sought a remedy for her failing health, she turned to her granny’s homemade recipes for Indian superfoods. The outcome was so satisfactory that she joined forces with friends and former peers Kuldeep Parewa and Akhil Kansal to launch the clean food brand Anveshan.

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