Mobile marketing is essential to any digital marketing strategy. Research reports suggests that the smartphone conversion rates have gone up by 64%, compared to desktop conversion rates. More and more people are using their mobile devices to make purchases, catch up on news and otherwise stay connected with the world.
However, as important as it is to have a mobile marketing strategy, it is even more important to avoid the most common mobile marketing mistakes. And obviously, what if your mobile plan is majorly missing the mark? Effective mobile marketing can significantly boost a small business’ online presence. Bad mobile marketing can, however, ruin it.
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The infographic by Formstack takes a look at the 5 most common mobile marketing mistakes, and what you can do about them.