State Of The Indian Ecommerce Report Q4 2023

About the report
In the third quarter of 2023, Indian ecommerce startups raised over $224 Mn in funding, marking a 47% year-on-year decline from the corresponding period in 2022. The median ticket size of investment stood at $1.3 Mn, reflecting a 32% decrease compared to Q3 2022 In contrast to startup funding, online festival sales soared to over $11 Bn, up 16% from 2022. Meesho outshined Flipkart and Amazon by offering top-notch deals, earning a 77% positive sentiment score compared to Flipkart's 55% and Amazon's 43%.
In the third quarter of 2023, Indian ecommerce startups raised over $224 Mn in funding, marking a 47% year-on-year decline from the corresponding period in 2022. The median ticket size of investment s...
$224 Mn+
Total Funding Raised In Q3 2023
$1.3 Mn
Median Ticket Size Of Investment
D2C
Sub Sector With Higher Number Of Deals
$11 Bn+
Gross Merchandise Value Of Online Festive Sales
55%
Online Shoppers Were Satisfied With Flipkart’s Festive Deals
Meesho
Customers Top Choice For Value Deal This Festival Season
report summary







Table of Contents
- India’s Digital Economy
- Ecommerce Market In India: A Snapshot
- India’s Ecommerce Landscape
- Ecommerce Market In India
- How Indian Ecommerce Ecosystem Stack Up Against The US & China
- Indian Ecommerce Startup Ecosystem In Q3 2023
- Ecommerce In India: Startup Funding Trends
- Consumer Trust— The Biggest Frontier Of Growth For D2C Brands
- InFocus: Online Festive Sales
- Year-on-Year GMV Of Online Festive Sales
- Customer Experience Analysis: Notable Marketplaces During Festive Sales 2023
- Key Growth Drivers Of Online Festive Shopping In India