State Of Indian Ecommerce Report H1 2024, InFocus: Beauty & Personal Care
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The Indian ecommerce market is projected to reach a total addressable value of $400 Bn+ by 2030, growing at a CAGR of 19% from 2023 to 2030. Between 2014 and H1 2024, the sector attracted over $34 Bn in investments, fostering 25 unicorns and 19 soonicorns.
However, in H1 2024, funding in the Indian ecommerce sector declined by 53% year-on-year, with the median ticket size for late-stage investments dropping by 32% during the same period. This report examines the state of the ecommerce sector in H1 2024, with a focus on emerging startups and the impact of GenAI in India’s beauty and personal care segment.
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Key Highlights
$400 Bn+
Estimated Ecommerce Market Opportunity By 2030
$28 Bn+
Indian Beauty & Personal Care Market Opportunity By 2030
$360 Mn+
Market Opportunity For AI In India Online BPC Segment
$561 Mn+
Raised By Ecommerce Startups In H1 2024
D2C
The Most Funded Subsector In H1 2024
Bengaluru
The Top Ecommerce Hub In H1 2024