State Of Indian Ecommerce Report H1 2024, InFocus: Beauty & Personal Care

The Indian ecommerce market is projected to reach a total addressable value of $400 Bn+ by 2030, growing at a CAGR of 19% from 2023 to 2030. Between 2014 and H1 2024, the sector attracted over $34 Bn in investments, fostering 25 unicorns and 19 soonicorns. However, in H1 2024, funding in the Indian ecommerce sector declined by 53% year-on-year, with the median ticket size for late-stage investments dropping by 32% during the same period. This report examines the state of the ecommerce sector in H1 2024, with a focus on emerging startups and the impact of GenAI in India’s beauty and personal care segment.

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State Of Indian Ecommerce Report H1 2024, InFocus: Beauty & Personal Care
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