$400 Bn 

Fastest-growing Segment In Ecommerce (2022-2030)

Beauty & Personal Care 

Total Funding In Ecommerce Startups In Q3 2022

$413 Mn 

Average Ticket Size Of Funding Deals In Q3 2022

$7 Mn 

Key Highlights

The total addressable market (TAM) of Indian ecommerce is expected to reach $400 Bn by 2030, growing at a 19% CAGR from 2022 onwards. Fashion and apparel will have the largest market share in 2030, while beauty and personal care will be the fastest-growing segment.

Interestingly, the 2022 festive season (September and October) honed Indian shoppers’ appetites and boosted consumption as never before. This year, the estimated gross merchandise value (GMV) of festive sales across ecommerce platforms skyrocketed to $5.2 Bn, a 30% year-on-year increase. This report decodes which Indian ecommerce platform/s managed to entice the country’s netizens en masse during these months.

State Of Indian Ecommerce, Q4 2022