State Of Indian Ecommerce, Q3 2022
Due to the funding crunch in the Indian startup ecosystem, the ecommerce sector also witnessed a decline of 38% in Q2 2022 as compared to the previous quarter. Also,with the rise of D2C in India, it still remains the major ecommerce sub-sector, bagging around 41% of the total funding raised by ecommerce startups in 2022. India is home to more than 800 D2C brands. D2C brands have been making the buzz in the Indian market with their unique and wide product offerings, omnichannel strategy, higher focus on sustainability, personalized offerings and tech-enabled buying experience. To deep dive in emerging trends of D2C in India, read our latest release — State Of Ecommerce In India, Q3 2022, Infocus: D2C
State Of Indian Ecommerce, Q3 2022