Decoding boAt’s IPO, Report 2022
About the report
A greater reach across ecommerce platforms and social media and superior operational efficiency in launching new products and SKUs will enhance the brand’s image in India, which has the largest Gen Z and millennial population globally (708 Mn). Gen Y and Gen Z also account for 51% of the country's population. boAt as a new-age consumer electronics company has garnered some notable jewels in its crown which include— being named the fifth-largest wearable brand in the world, being a profitable startup and not closing a single financial year in loss since financial year 2015.
A greater reach across ecommerce platforms and social media and superior operational efficiency in launching new products and SKUs will enhance the brand’s image in India, which has the largest Gen Z ...
boAt
Is the second-fastest Indian startup to go public to date
Audio
Product segment driving the highest sales
14x
Surge in EBITDA between FY18 and FY21
First Mover At Scale
Compared to other new-age consumer electronics brands
report summary
Table of Contents
- Executive Summary
- Deep Dive Into boAt
- Product Journey
- Brand Portfolio
- Shareholding Pattern
- Value Proposition
- Key Financial And Operational Metrics
- YoY Revenue Performance
- Sales Split By Product Category
- Revenue Channels
- Ad Spends
- Competitive Landscape
- boAt Vs Others: Product Price Range Distribution
- boAt Vs New Age Consumer Electronics Brands
- boAt’s IPO: Strengths Vs Risks
- boAt Vs Other New-Age Tech Companies’ IPOs
- Time Taken To IPO: A Comparison
- boAt Vs Indian New Age Tech IPOs IPOs
- boAt Vs Global D2C Brand IPOs
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