Your browser is currently blocking notification.
Please follow this instruction to subscribe:
Notifications are already enabled.
X Raises $1 Mn From US-based RoundGlass Partners Raises $1 Mn From US-based RoundGlass Partners

Bangalore-based health startup  raises  $1Mn (INR 6.4 Cr.) from US based VC fund RoundGlass Partners. IIM Bangalore incubated is building web and mobile based app that use gamification and social collaboration to help users form healthier habit. The investment will primarily be used for product enhancements.

Avinash Saurabh, co-founder and CEO of said, “Our mission is to measurably and quantifiably improve the wellbeing and happiness level of the workforce. We want to achieve our goal by helping our users create long term positive behavior change by forming great habits.” was co-founded by Avinash Saurabh and Anandraj Koormapolu in 2012. It helps employees foster positive behavior change and strike work life balance by helping them create great habits like eating better, exercising, spending time with family, starting new hobbies etc

The habits are set up as virtual challenges with goal reinforcement through the peer network at work. The company has built cloud and mobile apps to deliver a social and collaborative experience to the users as they undertake their challenges to form habits.

The platform has over 35,000 users across clients like Mindtree, Unisys, GE etc and has operations in India and UAE.

Gurpreet Singh, founder of ProundGalss Partners, said,  “With the increasing cost of care the need of the hour is to shift focus from curative healthcare to preventive healthcare and Wellness. I believe that’s wellness app with its behavior changing approach will help users bring a positive change in their habits. The solution with its incentive models and personalize wellness plans will revolutionize the approach of individuals towards their personal wellbeing.”

Welcome to Flash Feed, your essential source for breaking news and innovation from around the web – bite-sized and updated all day.

Note: We at Inc42 take our ethics very seriously. More information about it can be found here.