Singapore Based Ecommerce Company Shopmatic Enters India To Tap 51 Mn SME and Individual Businesses

Singapore-based Shopmatic, an international ecommerce company, has launched its operations in India.

Shopmatic has decided to make India its first international launch market with office in Gurgaon and Bangalore. Subsequently, it plans to enter other markets of Asia, Middle East, Africa and Australia.

Incorporated in December 2014 by Anurag Avula, Yen Ti Lim and Kris Chen, Shopmatic is an international ecommerce company, launched with an intent to manage the entire ecosystem of taking users’ business online.

Shopmatic helps merchants and individuals handle everything that is required for them to grow their business online, right from developing webstore to listing it on marketplaces, and promoting it on social channels, along with helping with insights on how to sell online.

The company caters to a multitude of merchants who are selling their products and services with no online presence or minimal online presence and also caters to Individual Entrepreneurs who intend to sell online.

Anurag Avula, CEO of Shopmatic Group, said, “We believe we have the opportunity to change the lives of Individual Entrepreneurs and small businesses by providing them a platform to grow their businesses and to fulfill their aspirations.  India has the unique advantage of addressing their needs on a larger scale. There are over 51 Mn Small and Medium Businesses in the country, and a significant base of untapped Individual Entrepreneurs. Our platform makes it easy for anyone to sell their products or services online, offer them an international ecommerce experience at a price point that is very affordable.”

Earlier this month, the group had also appointed Ogilvy and Mather’s Shenaz Bapooji as Chief Marketing Officer.

Shopmatic has established partnerships with international and local companies, making it very easy for customers to sell online. The company also offers exposure to international markets with the help of their global footprint.

Shopmatic’s Limited Release edition is currently, available at their website to selected merchants and will be available to all by November this year.

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