Separate icons for travelling and food ordering will be introduced on the Snapdeal app.
The three companies have shared their application programme interface (API) with Snapdeal, which will charge a small commission on all bookings made through its app.
With this development, Snapdeal and the three companies aim to share users, get more orders, spend less on acquiring customers, as well as save a huge funds, to build businesses organically.
“Getting the inventory and the price is a commodity business… But these are mega malls with many buyers. For Snapdeal, travel will never be its main business, for us, it is,” said Ashish Kashyap, founder and CEO of Ibibo Group.
An executive from Cleartrip said, “Snapdeal will have access to our flight inventory, and we will share a portion of our commission with them.”