As India goes digital in the light of high smartphone and internet penetration, ecommerce marketplace Flipkart maps how shoppers shop on Flipkart.
The company has revealed FlipTrends2015, a comprehensive analysis of around 50 Mn Indian shoppers basis consumer buying preferences between January 1, 2015, to December 14, 2015.
According to the report, Delhi-NCR topped the charts as the most online shopping savvy city in India, closely followed by Bangalore, Mumbai, Chennai and Hyderabad.
Apart from these five cities acquiring highest position, Pune was the leader amongst all tier I city shoppers on Flipkart. Whereas, Mangalore and Tiruvallur emerged as the top tier II & III cities on #FlipTrends2015. It was infact noted that Bhubaneshwar was the only city that hailed from East India to feature in this list.