Jaipur-based car portal CarDekho, has acquired Times Internet owned auto portal, Zigwheels, for an undisclosed amount. CarDekho said that the acquisition would help them in enhancing content.
According to TOI, Zigwheels recorded an estimated monthly visits of 8 Mn while CarDekho saw around 25 Mn monthly visits.
Founded in 2008, Gurgaon-based Zigwheels is an online platform that helps buying & selling of cars or bikes. Besides, it also provides information on car loans, insurance and reviews.
ZigWheels has a team of experienced motoring journalists, who provide comprehensive content on various motoring subjects for new and hard-core readers. All of these are supported by an extensive database of every car & bike sold in the country, replete with specifications, expert opinion and pricing.
Speaking on the development, Amit Jain, co-founder & CEO of CarDekho said, “The Zigwheels acquisition is a strategic step for us to enhance our content to be richer and more engaging so that we can help car and bike buyers. Zigwheels will work as an independent entity within the group.”
With this acquisition, Girnar Soft, the parent company of CarDekho, which also owns and operate internet portals Bikedekho and Pricedekho, has made its third acquisition including Gaadi.com and BuyingIQ.com this year.