Mumbai-based domestic help aggregator, BookMyBai.com, has raised over $150K (INR 1 Cr) from 50k Ventures and a group of angel investors led by Vineel Nalla, CEO of NBOS Technologies., in its first angel round of funding.
Started earlier this year, BookMyBai was founded by Anupam Singal and Vikash Chowdhury, also co-founders of Nanojobs, with an aim to provide reliable house help to the customers. BookMyBai offers household help in four main categories viz maids, baby sitters, cooks and caretakers.
With the raised funds the startup plans to expand into more geographies in order to reach 10 cities across India by the end of next financial year. The company, currently, has operations in Mumbai, Pune, Surat, Ahmedabad, Coimbatore and Hyderabad and expects to close this financial year with revenue of over $300K (INR 2 Cr).
Anupam Sinhal, co-founder and CEO said,
The funding has come at a very crucial time for the company. We spent three years in ideating and formulating a perfect model to crack this market. My prior experience of this domain through by first startup – NanoJobs.com came very handy. The pilot was successful and now the company will go all-out to scale the product rapidly. I believe this service was the need of the hour considering that this industry has been highly unorganised till date. BookMyBai aims to organise this industry and offer a seamless experience to the employers who are looking to hire a domestic help. I would like to congratulate every team member of BookMyBai.com who have spent hours into planning and executive of the idea.
Today, with multiple hyperlocal delivery service startups like Taskbob, Urbanclap, Housejoy or Zimmber, getting a plumber, an electrician or house a help has become quite easy. However, for maids the market is cluttered with agencies who provide nannies or cooks without taking responsibility of any mishap later. This may include absconding of the maids, theft and ill behaviour.
The potential market for this segment is huge, as every household requires domestic help. The startup claims to have over 10000 maids, baby sitters, nanny, cooks, patient care staff in Mumbai, Thane, Pune and Surat. It follows unique hybrid model of proprietorship database with nearly 12,000 domestic helps along with aggregation of verified and trust maid bureaus.