How Team Messengers Follow A ‘Right Here Right Now’ Policy To Increase A Startup’s Efficiency

How Team Messengers Follow A ‘Right Here Right Now’ Policy To Increase A Startup’s Efficiency

You are a startup, out to disrupt the market. Your success and, perhaps, your very survival depends on it. You meticulously plan strategy and operations to that effect, over many sleepless nights and countless cups of coffee. But what about how you communicate and collaborate, to ensure the same strategy works? Picture this scenario on chat: “Hey team, we just got the creative for our campaign from the agency. What do you think?” It is not difficult to imagine a group of four or five stakeholders conversing on a team messenger to summarise feedback within an hour. Many team messengers also allow users to configure bots to send reminders or notifications to select groups or individuals. Think of them as a sort of personal secretary for everybody.

Email is a great leap from what it replaced – facsimile (faxes), sure. But today’s businesses, especially startups, need a form of communication that is more immediate and conversation-friendly. While conventional IM applications have played an interim role, it’s really today’s feature-rich team messengers that are a viable alternative to email, for everyday discussions and collaboration. In fact, many features that are intrinsic to team messengers are perfectly suitable for a typical startup work environment.

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