A startup is the culmination of the hopes and dreams of a founder. It is a baby which has to be nurtured and nursed to the dimensions envisioned by the founder. With limited resources and mounting responsibilities, a founder needs just the right kind of help to keep this baby healthy. Since there are not enough financial resources to hire the best expertise from the industry and any bankable relationships, a founder needs a doppelganger to fulfill the demands of running a startup. This doppelganger may be a co-founder or a key team member whose motivation and commitment levels match that of the founder.
Looking for a doppelganger will be a lot like marriage. They will have to be there for the founder and startup through thick n thin. While they may bring a set of different skills to complement and complete the needs of a growing startup, they should pretty much be a shadow of the founder and fill in his shoes perfectly.
Here’s how having a doppelganger can benefit the startup:
A Doppelganger Will Be Your Ideal Co-worker
Since the fire and zeal will match yours, it will be a happy combustion between the founder and the new entrant, with positive results. Work compatibility can be easily found if you can hire someone who believes in the startup’s offering as much as you do and is driven by the same level of passion. It also makes is easier to get their cooperation.
Such people be empathetic to your life goals and will support you wholeheartedly in your endeavour.
A Doppelganger Will Be Motivated By The Vision And Not The Compensation
Like a founder is motivated by the mission to change the world, a doppelganger too will have similar reasons for joining. Since it is difficult for a startup to match the financial compensation and annual increments that large corporations offer, it is best to hire someone who is not motivated by money alone and would rather join for the challenge of establishing a business from scratch and then give it their all to make it a success.
They will not be motivated to join you for the salary, equity or position but for the same mission to change the world or make a difference in how things are done. Having similar beliefs will ensure long term stability for the team and prove beneficial for the startup.