I have fond memories of shooting at cops and civilians, driving out of control, running over people, causing untold mayhem,even learning about how a flamethrower works and also expanding my vocabulary. I had a wonderful childhood thanks to the Grand Theft Auto Series.
Grand Theft Auto by Rockstar Games is one of the most critically acclaimed game series ever created.It has a cult following all over the world, with people waiting in lines for hours/days together to get their hands on their newly released titles – GTA V:case in point.
There are many factors which have contributed to their success. Here a few lessons that Entrepreneurs can pick up from them:
Let your passion show
Rockstar Games intentionally avoided developing in the first person shooter (FPS) genre. They said, “It’s in our DNA to avoid doing what other companies are doing. You have to have originality in your games; you have to have some kind of interesting message. You could say that the goalpoint of Rockstar is to have the players really feel what we’re trying to do.”
They didn’t rely on testimonials in business textbooks to do what they did. They succeeded precisely because they didn’t concentrate on profit.
Their philosophy was “If we make the sort of games we want to play, then we believe people are going to buy them.”