WhatsApp Hits 400 Mn Users In India Ahead Of WhatsApp Payments Launch

WhatsApp Hits 400 Mn Users In India Ahead Of WhatsApp Payments Launch

SUMMARY

WhatsApp has doubled its monthly active user base from 2017 to 2019

The instant messaging app will be rolling out the UPI-based WhatsApp Payments by the end of the year

But government is still considering the privacy implications of WhatsApp Payments

Facebook-owned WhatsApp has control over the Indian market when it comes to messaging and communication. NITI Aayog CEO Amitabh Kant announced at a recent WhatsApp press event that the app has over 400 Mn monthly active users in India.

The last time WhatsApp officially announced its India user base, it claimed to have 200 Mn users. That was in early 2017, so the numbers have doubled since then. While WhatsApp did not dispute Kant’s claims, it also did not deny the figure. Due to its popularity among all sections of the society, Kant added that “WhatsApp’s future is obvious in India”.

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