Spiritual Tech Startup Utsav App Pockets Funding Led By Equanimity

Spiritual tech startup Utsav App has raised INR 6.35 Cr in a Pre-Series A funding round led by Equanimity Investments, along with participation from its existing investor India Quotient. 

The Kolkata-based company looks to deploy the fresh proceeds to expand its operations by onboarding additional temples and boost technology with AI features.

“We are grateful to have Equanimity Investments and India Quotient as partners in this journey. Utsav’s mission has always been to bridge devotion and technology,” said Utsav’s cofounder Sourajit Basu.

Founded in 2021 by Basu, Ankita De, and Prajata Samanta, Utsav App allows users to book authentic pujas, access e-prasad delivery and consult verified pandits. 

Utsav’s latest funding comes at a key moment as India is getting global traction because of its Maha Kumbh Mela 2025, one of the world’s largest spiritual events.

In December 2021, Utsav raised undisclosed funding in a seed round. Similarly, in June 2023, the company secured $244.08K. This comes at a time when the interest for the spiritual tech segment is rapidly growing.

For instance, last month, Tech4Billion Media, the parent of Chingari, forayed into the spiritual tech market by launching AstroLive.

Similarly, Kuku FM recently launched its own Bhakti app at Maha Kumbh Mela 2025. During the testing stage, Kuku FM received a strong positive response from users, achieving 500K downloads of its Bhakti App.

The spiritual market, valued at $58.86 Bn in 2023, is projected to grow significantly, with an expected annual growth rate (CAGR) of 10% through 2032. This growth reflects increasing demand and investment in spiritual services.