Rollup Ecommerce Startup UpScalio Invests In Auto Accessory Brands
Rollup Ecommerce Startup UpScalio Invests In Auto Accessory Brands

Rollup Ecommerce Startup UpScalio Invests In Auto Accessory Brands

SUMMARY

Autofurnish sells car accessories under the banners of four brands: Autofurnish, Destorm, Urban Lifestylers and MotoTrance

UpScalio plans to scale up the brands’ presence across new marketplaces and vertical channels

Last month, NCR-based UpScalio made its fourth investment in the high-end kitchen appliances sector with an investment in Hestia

Roll-up ecommerce startup UpScalio has invested in Autofurnish, which operates four online-first auto-accessories brands—Autofurnish, Destorm, Urban Lifestylers and MotoTrance.

Founded in 2012 by Puneet Arora, Ruppal Wadhwa, and Chakit Khattar, these four brands sell car foot mats, car body covers, bike body covers and sell their products on Amazon and Flipkart. 

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