PumPumPum Bags INR 18 Cr To Scale Used Car Leasing Services

SUMMARY

PumPumPum has secured INR 18 Cr ($2 Mn) in a pre-Series A funding round led by existing investor LC Nueva, with participation from Mufin Green Finance and Anupam Finserv

The startup will use the funds to accelerate the development of its asset-light leasing tech platform, expand B2B2C employee leasing partnerships, strengthen OEM and dealer networks

In addition to leasing, PumPumPum offers services like maintenance and insurance. It competes with brands such as Xchange Leasing and Ola Fleet Technologies

Monthly car subscription service platform PumPumPum has secured INR 18 Cr ($2 Mn) in a pre-Series A funding round led by existing investor LC Nueva, with participation from Mufin Green Finance and Anupam Finserv.

The startup will use the funds to accelerate the development of its asset-light leasing tech platform, expand B2B2C employee leasing partnerships, strengthen OEM and dealer networks.

A portion of the capital will also be deployed to deepen its presence in metro markets as well as scaling tech and sales teams.

Founded in 2018 by Sameer Kalra and Tarun Lawadia, PumPumPum provides pre-owned car leasing targeted at young professionals and small businesses, with short-term and long-term leasing options.

In addition to leasing, PumPumPum offers services like maintenance and insurance. It competes with brands such as Xchange Leasing and Ola Fleet Technologies.

Based on Inc42’s data, the startup has raised over $3.5 Mn since inception and counts the likes of Inflection Point Ventures, LetsVenture, Founder’s Room Capital, Sprint Vc, among others as its investors.

The development comes at a time when the used-automobile leasing segment has been seeing a steady growth, catering to the shifting demand in metro cities.

Last September, EV ride-hailing startup Evera expanded its B2C play by rolling out hourly rental service, facilitating users to opt for flexible hourly rental packages.

Meanwhile, investors have been bullish on listed car classifieds platform CarTrade in 2025, driving its stock to soar 85% between January 1 and December 16. The company, which was set to acquire CarDekho, backed out from the deal without disclosing the reason for the termination of the acquisition.