PUBG Is Back; To Relaunch As Battlegrounds Mobile India

PUBG Is Back; To Relaunch As Battlegrounds Mobile India

SUMMARY

Game maker Krafton has said that the mobile game will provide a AAA multiplayer gaming experience with exclusive in-game events such as outfits or skins, among other features

The new game will be launched only for the Indian market and Krafton will collaborate with partners to build an esports ecosystem

Last year, India banned PUBG Mobile along with several Chinese apps believed to be jeopardising the data privacy of users

South Korean video game developer Krafton, on Thursday (May 6), formally announced the return of the banned video game PUBG Mobile to India, albeit in a new avatar. The game will be called Battlegrounds Mobile India and will be available only for users in India. 

Krafton has said that the mobile game will provide a AAA multiplayer gaming experience with exclusive in-game events such as outfits or skins, among other features. In the esports industry, AAA or triple-A classification is used for games with the highest development budgets and levels of promotion. AAA titles are expected to be high-quality games and become bestsellers. 

Krafton has also officially revealed the poster of the game, which was leaked through social media and then deleted a few days ago. While an expected launch date hasn’t been announced, Krafton has said that there’ll be a pre-registration window before the launch. The company, which has also begun hiring in India for various roles under PUBG Corporation, will collaborate with partners to build an esports ecosystem. 

Krafton has further asserted that users’ data privacy and security will be its utmost priority. The claim is particularly relevant considering PUBG Mobile was banned in September last year, along with several Chinese apps believed to be jeopardising the data privacy of users. PUBG, whose intellectual property is owned by South Korea-based Krafton (earlier PUBG Corporation), fell into the net as China-based Tencent Games was PUBG Mobile’s distribution partner in India.

After the ban, PUBG Corporation revoked its ties with Tencent in India and announced that it would launch an India-specific version of PUBG Mobile with local gameplay elements. The company also said that it would set up an India entity, where it would invest $100 Mn to support the local esports ecosystem.

Note: We at Inc42 take our ethics very seriously. More information about it can be found here.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

PUBG Is Back; To Relaunch As Battlegrounds Mobile India-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

PUBG Is Back; To Relaunch As Battlegrounds Mobile India-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

PUBG Is Back; To Relaunch As Battlegrounds Mobile India-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

PUBG Is Back; To Relaunch As Battlegrounds Mobile India-Inc42 Media
PUBG Is Back; To Relaunch As Battlegrounds Mobile India-Inc42 Media
You’re in Good company