Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go

SUMMARY

Last month, we announced that Inc42, in partnership with Trell, would host Fast42, a first-of-its-kind listing to acknowledge fastest-growing D2C brands

Fast42 will bring together Trell’s Bimal Kartheek Rebba, A91 Partner’s Prasun Agarwal, Huddle’s Sanil Sachar, L Catterton’s Anjana Sasidharan and Nikhil Vora from Sixth Sense Ventures to discover the brands in the emerging category

The last day to apply is 30th November, if you are a D2C Brand, make sure you fill in the application

The D2C (direct-to-consumer) ecosystem in India has witnessed exponential growth in the past six years. From $6.6 Bn in 2015, the segment has reached $44.6 Bn in 2021, clocking a CAGR of 37.5%. Of course, tech-powered innovation in the ecommerce space has been a significant growth driver throughout these years. But with the Covid-19 pandemic, a black swan event that compelled large-scale digital adoption almost overnight, there came a tipping point. Businesses had only one option — transform or perish.

Given this scenario, India has witnessed a D2C revolution of sorts as more than 50,000 digital-first brands are working hard to do away with the market dominance of legacy players. As D2C brands continue to make retail history, Inc42 has also done its bit by monitoring, reporting and supporting this pioneering journey. 

Another cornerstone of our commitment was in the limelight when we announced last month that Inc42, in partnership with Trell, would be hosting Fast42 – D2C Edition 2022. Fast42 is Inc42’s first-of-a-kind listing to identify and recognise India’s fastest-growing 42 D2C brands and narrate the tales of their digital disruption.

The initiative has already made waves.

Four weeks after opening the registration window, we have received 200 applications, showcasing the burgeoning D2C landscape. A cursory glance at the applications also reveals how the ecosystem has evolved during the Corona crisis.

Now, on popular demand, we have decided to extend the deadline for Fast42 applications until November 30 to help many more innovative businesses come on board.

Submit Your Fast42 Application Now

Application Categories And Eligibility Criteria

There are two application categories — Growth & Emerging, and brands that sell their own products via their dedicated websites (these websites should operate as a key sales channel) can apply. 

Most importantly, the company should privately held for-profit companies and India-based independent entities (not subsidiaries or divisions of other companies).

Growth Category

This category will focus on India’s fastest-growing D2C brands that have successfully demonstrated significant traction and growth. The brands will be selected and ranked based on the highest revenue growth rates between 2019 and 2021. Key criteria include: 

  • They should have earned at least INR 7 Cr in revenue in FY21.
  • Their revenue should not exceed INR 100 Cr in any financial year.

Emerging Category

This category will focus on India’s emerging D2C brands that have successfully demonstrated innovation or have the potential to disrupt a category. The Inc42 team will shortlist 30 startups for this category, and the selected startups will pitch before our panel of jury members. Based on the pitches, the best performing brands will be selected for the final list. Key criteria include: 

  • Brands should be founded on or after April 1, 2019.
  • They should have generated a minimum revenue of INR 50 Lakh in any financial year/since incorporation.

Register For Fast42

Meet The Jury

The emerging category startups will be shortlisted by some of the most well-known names in the D2C space. Members of this panel are stalwarts in their segments and will bring their industry experience and expertise to the table to ensure a fair and unbiased assessment of each startup. 

Here is a look at the five-member panel:

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go

  • Bimal Kartheek Rebba, cofounder and COO, Trell
  • Anjana Sasidharan, head, India and South-East Asia growth investments, L Catterton
  • Prasun Agarwal, partner, A91 Partners
  • Nikhil Vora, founder and CEO, Sixth Sense Ventures 
  • Sanil Sachar, founding partner, Huddle

Why D2C Brands Should Participate 

Inc42 has been at the forefront of India’s D2C saga and covered the sector extensively to bring it to the nation’s mainstream attention. Apart from brand exposure from the association, Fast42 will provide brands with quite a few benefits such as:

  • New Business Opportunities: Brands will have an acknowledgement of their performance, enabling them to generate opportunities in the form of potential partners, customers and investors.
  • Visibility: Inc42 will publish the full interactive ranking both as a coffee table book and online features on its website.
  • Credibility: Brands will have Inc42’s stamp of approval for creating genuinely breakthrough D2C companies in India.
  • Engagement Opportunities: Speaking engagements and exclusive invitations to Inc42 events

Explore FAST42 Now

The Schedule

  • November 30: Deadline for the registration window 
  • December 2021: Application shortlisting phase; shortlisted brands will be contacted by the Inc42 team for the next steps.
  • January 2022: Grand unveiling of the full interactive list both online and as a coffee table book.

Through the Fast42 initiative, we intend to acknowledge the growth of the D2C brands and celebrate their unique journeys, digital disruptions and milestones reached. 

The last date to apply for FAST42 is November 30. So, hurry up!

Apply For Fast42

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go-Inc42 Media
Over 200+ D2C Brands Have Applied For FAST42, Have YOU? 6 Days To Go-Inc42 Media
You’re in Good company