Oust Labs, an edtech startup whose gamified platform helps students excel in competitive exams, has raised an undisclosed amount of seed funding from T.V. Mohandas Pai, Chairman of Manipal Global Education Services and Aarin Capital.
Oust was founded by Shrikant Latkar in Cupertino, California, with an aim to make learning fun and exciting in a mobile-first world. The company helps students excel in competitive exams in 2 minutes and 5 questions at a time.
According to a study by Forbes India, Indian consumers spend an average of 3 hours and 18 minutes on their smartphones every day. Oust is leveraging this growing amount of time spent on mobile devices to rollout a collaborative and competitive learning mobile-first solution – one that builds upon existing student behavior to deliver a natural fit.
The Need & The Solution
Today, students face a lot of pressure to perform in short period of time + have shorter attention spans. And every student wants to know where do they stand relative to others? How he/she can get better? Thus, the need of a platform which not only allows them to score better but also keep them engaged, clicked Shrikant to design Oust – ground-up by understanding student behavior in a mobile-first world.
The startup aims to make exam preparation fun for students by combining the fun and social aspects of mobile gaming with rigorous curriculum. One can add friends and join groups, which consists of students with the same goal. By infusing friendly competition with peers and other like-minded individuals who have similar aspirations, Oust helps students benchmark their performance.
Students can instantly track their performance on real time leaderboards and see where they stand.