ONDC To Be A Hit In B2C Ecommerce, But B2B Use Cases Uncertain: PeerCapital’s Ankur Pahwa

ONDC To Be A Hit In B2C Ecommerce, But B2B Use Cases Uncertain: PeerCapital’s Ankur Pahwa

SUMMARY

It would be very difficult to integrate ONDC in the B2B space in such a way that it leads to high-quality outcomes: PeerCapital’s Ankur Pahwa

ONDC is in a very early stage and its impact in the B2B space is very uncertain: IndiaMART CEO Dinesh Agarwal

However, the founders said that other components of the India Stack like cross-border payments can turn out to be game changers

The Indian government’s Open Network for Digital Commerce (ONDC) is likely to perform better in the B2C ecommerce space than the B2B segment, believes Ankur Pahwa, managing partner of venture capital firm PeerCapital.Speaking at Inc42’s The Makers Summit 2023, Pahwa said, “ONDC [is] a great idea, [it’s] very early… It will probably do much better on the B2C side. The B2B elements and the nuances that it takes to make this work and integrate… I think it will be much more difficult to integrate and create high-quality outcomes from that.”

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