Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn

Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn

SUMMARY

Infinium contributes 10.51% of Infibeam’s consolidated turnover

Tradohub expects to strengthen its technical capabilities with IIL

Tradohub recorded 50% Y-o-Y growth in FY18

Ahmedabad-headquartered ecommerce major Infibeam has sold its subsidiary Infinium India Ltd (IIL) to Ingenius E-commerce Pvt Ltd, which runs Tradohub, a B2B aggregator for industrial goods, in a deal worth $8.4 Mn (INR 60 Cr).

In a BSE filing, Infibeam said that Infinium contributed 10.51% of its consolidated turnover and 0.31% of consolidated net worth of the company. The company provides ecommerce solutions to government and private institutions with a focus on semi-urban and rural India using V-SAT connectivity.

With the acquisition of IIL, Tradohub expects to strengthen its technology capabilities and expand the existing merchant base and distribution across other product segments including but not limited to IT products, appliances, software, consumables and services.

Founded by Akash Domadiya and Harsh Patel in 2014, as a bootstrapped startup Tradohub is an online distributor of sorts which is making procurement of raw materials easy, efficient, and economical for Indian Small and Medium Enterprises (SMEs).

It does this by aggregating demand, removing the middleman, partnering with global suppliers, and integrating technology to make procurement a hassle-free, single-click experience.

In a statement, Tradohub emphasised that IIL has strong engineering team with an excellent track record in design and implementation of large technology solutions involving hardware, software, satellite and digital communications.

Akash Domadiya, chairman of Ingenius E-commerce said, “The acquisition of IIL will help the company accelerate growth by targeting SMEs in consumer-focused sectors where there are significant momentum and an opportunity to serve the growing requirements.”

He also shared that at present, the majority of IIL revenue comes from trading and distribution of consumer products.

Tradohub claims to grow at more than 50% YoY with annual revenue of $41.9 Mn (INR 300 Cr) in FY18. In the last three years, the company has registered more than 10,000 SMEs across several product segments like food and agriculture, polymers, chemicals, pharmaceuticals, metals and others.

The company has also integrated with over 1,000 supplier networks across more than 75 countries to expand the footprint to better serve SMEs requirements.

Earlier, talking to Inc42, Domadiya had shared that Tradohub continues to report positive EBITDA and PAT (Profit After Tax). The startup caters to a diverse range of customers from Gujarat, Madhya Pradesh, Maharashtra, Rajasthan, Punjab, Delhi and Haryana, about 65% of whom are regular customers.

With an average order size of $7,418 (INR 5 Lakh) in 2014 to $37,089 (INR 25 Lakh) in 2017, Tradohub has come a long way. With plans to raise $10 Mn funding, Tradohub was also planning to expand its market in central and south India.

The overall B2B market size is expected to grow to around $700 Bn by 2020, according to an April 2016 report by the Confederation of Indian Industry and Deloitte. With the acquisition and merging of synergies between IIL and Tradohub, the B2B market promises a larger market share for the companies.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
UNLOCK 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
UNLOCK 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn-Inc42 Media
Infibeam Sells Infinium To B2B Aggregator Tradohub For $8.4 Mn-Inc42 Media
You’re in Good company