As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work

As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work

SUMMARY

While gig work has been around for a long time in India, lately it has received a tremendous boost owing to rising smartphone and internet penetration among the public, and the emergence of mobile apps such as Ola, Swiggy, Zomato and Urban Company

Besides the clear benefits that come with gig work, namely convenience, flexibility, higher unit pay, and greater efficiencies, it has also raised questions around minimum wage requirements, worker protections, and consumer rights

Swiggy, Zomato and Uber scored 1 out of 10, Ola, Housejoy, BigBasket and Amazon scored 2 out of 10 in a recent report by Fairwork Foundation that scored companies that employ gig workers in India

Backed by startups such as Zomato, Swiggy, Ola, Dunzo and Urban Company, India’s burgeoning gig economy has the potential to provide up to 90 Mn jobs in the non-farm economy alone, generate over $250 Bn in the volume of work and contribute 1.25% to the country’s GDP in the long term. These findings are among the major ones in a new report titled, “Unlocking the Potential of the Gig Economy in India”, by Boston Consulting Group (BCG) and Michael and Susan Dell Foundation. 

The report adds that while gig work, which is on-demand work delivered with little to no formal contracting, has been around for a long time in India in various sectors such as construction, hospitality, housing and consumer services, lately it has received a tremendous boost owing to rising smartphone and internet penetration among the public, and the emergence of several tech platforms including but not limited to Ola, Uber, Swiggy, Zomato, Dunzo and Urban Company that offer services through partners or contracted workers for cab-hailing, food delivery, hyperlocal delivery and other home services. 

India’s Gig Workers Await Social Security Code

While there are some clear benefits that come with gig work, namely convenience, flexibility, higher unit pay, and greater efficiencies, there have been raised questions around minimum wage requirements, worker protections, and consumer rights. Over the last year, several food delivery workers and cab drivers engaged in providing services to the customers of Indian startups such as Ola and Swiggy, as well as multinational companies such as Uber, have protested against falling wages per order/ride, a reduction in incentives and the lack of a social security cover. 

Their sufferings have been exacerbated by the Covid-19 lockdown last year when demand was low, and the fuel price hike last month, which increased their out-of-pocket expenditure. 

The Indian government will soon implement its Code on Social Security, 2020, which for the first time has recognised gig workers as a separate class of workers, outside the category of a traditional employer-employee relationship. The Code prescribes certain benefits for gig workers, such as mandating companies employing such workers to set aside 1-2% of their annual turnover or 5% of the wages paid to gig workers, whichever is lower, to a corpus that will be used to fund a social security scheme for gig workers.

Which Sectors Will Drive Gig Economy?

The BCG report states that the four largest industry sectors – construction, manufacturing, retail, and transportation and logistics – could alone account for over 70 Mn of the potentially ‘gigable’ jobs. 

Recognising the potential of gig work in generating more jobs and incomes while also satisfying the personal goals of workers who prioritise flexibility in their schedules and are looking to fund additional household expenses, the BCG report lays down four key components for unlocking the potential of India’s gig economy. These are classified as: 

  1. Platforms – for providing the gig services to end-users and addressing industry and worker-specific prerequisites and innovations in offerings, pricing and delivery models. Examples include various companies such as Swiggy, Zomato, Ola and Uber, among others.
  2. Ecosystem Enablers: Providing supporting and commonly used services across platforms, including background verifications, financial services, training and skill development for gig workers or those looking to enter the gig workforce. Various blue-collar recruitment startups such as TeamLease, WorkIndia and Apna are engaged in this space. 
  3. Digital Public Goods: Providing a set of common, secured and consent-based digital goods serving as “community-owned” systems-of-records, including worker registry, skill inventory and repository, credentialing standards and a data interoperability framework. 
  4. Public Policy and Regulations: Governing the rules of the road for the gig economy, covering worker protection, social benefits, and standard of care. These include government policies covering occupational hazard benefits, basic workplace training requirements and apprenticeship requirements. 

A December 2020 report by the Fairwork Foundation, titled, “Fairwork India Ratings 2020: Labour Standards in the Platform Economy”, ranked most companies poorly for their treatment of gig workers. While Swiggy, Zomato and Uber scored 1 out of 10, Ola, Housejoy, BigBasket and Amazon scored 2 out of 10. Grofers and Dunzo managed to score 4, Flipkart 7 and Urban Company ranked at the top with a score of 8 out of 10. According to that report, gig workers suffer the most due to the lack of minimum wages, arbitrary penalisation in the event of a customer complaint, and the lack of a grievance redressal mechanism for the gig workers for events such as when a cab driver wants to report an abusive customer. 

“Even in the absence of such an ecosystem, the gig economy has continued to generate traction across multiple industry sectors. These gains have come from individual platforms and efforts replicating the information, service and data requirements needed to deliver gig offerings to a marketplace of employers and workers that continues to demand more. Such momentum is only indicative of the immense potential that the gig economy holds for India,” reads the BCG report. 

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work-Inc42 Media
As Tech Platforms Expand, India’s Gig Economy Can Provide 90 Mn Jobs, Generate $250 Bn In Volume Of Work-Inc42 Media
You’re in Good company