IndiaMART Picks Remaining Stake In Livekeeping For INR 27 Cr

SUMMARY

IndiaMART InterMESH Limited has completed the buyout of SaaS startup Livekeeping Technologies through a secondary deal worth INR 26.78 Cr ($3.1 Mn)

With this, Livekeeping has become a wholly owned subsidiary of IndiaMART

IndiaMART initially acquired a majority 51.09% stake in Livekeeping for INR 45.98 Cr in 2022

B2B ecommerce company IndiaMART InterMESH Limited has completed the buyout of SaaS startup Livekeeping Technologies through a secondary deal worth INR 26.78 Cr ($3.1 Mn).

It must be noted that IndiaMART initially acquired a majority 51.09% stake in Livekeeping for INR 45.98 Cr in 2022. The transaction included a primary infusion of INR 35 Cr and the purchase of shares from the promoters for the remaining amount.

Last year, IndiaMART acquired an additional 14.88% stake in Livekeeping for INR 13.39 Cr, taking its total shareholding in the SaaS startup to 65.97%.

In an exchange filing yesterday, IndiaMART said it acquired 5,235 equity shares of face value of INR 10 each and a premium of INR 51,135 per share from the promoters of Livekeeping Technologies.

With this, Livekeeping has become a wholly owned subsidiary of IndiaMART.

As per the filing, the investment is in line with IndiaMART’s long term objective of offering various SAAS-based solutions for businesses.

Livekeeping, founded in 2015, operates as a tally application that enables users to track their financial data at convenience. The app’s features include payment reminders, generate eWay bills, share GST bills and expense tracking, among others.

This comes at a time when IndiaMART is on a buying spree. Over the past few years, the B2B online marketplace has backed several new-age tech companies to diversify its offerings and spruce up revenue. Its investments include fintech startup Vyapar, legal tech startup Legistify, fraud detection startup IDfy, omnichannel inventory and warehouse management startup EasyEcom, HR tech startup Zimyo, logistics automation startup Fleetx, among others.

On the financial front, IndiaMART’s consolidated net profit zoomed 81% to INR 180.6 Cr in the quarter ending in March 2025, from INR 99.6 Cr in the year-ago period.

Revenue from operations surged nearly 13% to INR 355.1 Cr during the quarter under review from INR 314.7 Cr in Q4 FY24.

Shares of IndiaMART were down more than 2% at INR 2,244.70 apiece on the BSE morning trade, as of 12:05 PM, compared to its previous close of INR 2,290.70 per share.