Impact Analytics Raises $40 Mn To Streamline Operations Of Retail Brands

Impact Analytics Raises $40 Mn To Streamline Operations Of Retail Brands

SUMMARY

The funding round was led by US-based investment firm Sageview Capital and also saw participation from existing investor Vistara Growth

Impact Analytics will utilise the fresh proceeds to hire more, expand footprint, further shore up AI capabilities, deepen strategic partnerships, among others

Founded in 2015 by Prashant Agrawal, Impact Analytics offers a suite of AI-based SaaS solutions for its enterprise retail clients

Retail SaaS startup Impact Analytics has raised a $40 Mn (INR 332 Cr) growth financing round led by US-based investment firm Sageview Capital. The round also saw participation from existing investor Vistara Growth.

The fresh proceeds will be utilised to expand the startup’s sales, marketing, and customer service teams across geographies. The capital will also be deployed to expand footprint, further scale up its technology platform and AI capabilities, deepen strategic partnerships, and tap into future growth opportunities, Impact Analytics said in a statement.

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