Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards

Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards

SUMMARY

Visa cards for HDFC, Axis Bank, Kotak Bank and Standard Chartered will be supported at first

Google uses a tokenization system to enable transactions in a secure manner

Credit card details will not be shared with vendors or service providers due to tokenization

For as long as Google Pay or Google Tez has existed in India, it has been a UPI payments app — even if Google Pay is turning into a different beast now. And now Google is looking to go beyond the unified payments interface and add support for bank credit card and debit cards in India, just like it does in the US and some other western markets.

Google has now made it easier for customers to pay for goods and services even if they don’t have a UPI ID or are using international credit cards in India. To enable credit and debit card support, Google is using a tokenisation system, which not only helps in keeping credit and debit card data safe and secure but also enables seamless payments for online payments using cards.

“We’re also making payments available to debit and credit cardholders through ‘tokenized’ cards — a secure way of paying for things using a digital token on your phone rather than your actual card number.”

Google Pay For Cards In India

Credit and debit card support on Google Pay will be rolling out in the next few weeks with Visa cards for HDFC Bank, Axis Bank, Kotak Mahindra Bank and Standard Chartered. Google also said that it would support Mastercard and Rupay cards in the coming months, with more banks also coming soon.

With tokenization, customers can use any online service such as Dunzo, BigBasket, Swiggy or Zomato, pay for their orders using their debit cards and credit cards via the Google Pay app. The token is generated on device and services and retail outlets do not get the credit card number and other details, which keeps them safe in case of a hack, leak or a data breach.

Thanks to the token system, the service will only see a unique token generated by Google Pay for each transaction. This means customers don’t have to have the card details saved with the service they use. The token also contains the metadata to track the transaction in case of failures or returns.

Google also automates the OTP input to make card payments more seamless than they are currently. So there are no redirects involved, which are often a failure point in the online payments chain.

The tokenized cards system may be familiar to anyone who has used or heard about the Apple Card. Apple uses a similar tokenization approach to authenticate and secure transactions.

Step up your startup journey with BHASKAR! From resources to networking, BHASKAR connects Indian innovators with everything they need to succeed. Join today to access a platform built for innovation, growth, and community.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
UNLOCK 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
UNLOCK 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards-Inc42 Media
Google Pay Goes Beyond UPI With Support For Credit Cards, Debit Cards-Inc42 Media
You’re in Good company