GoMechanic Mulls INR 100 Cr Investment To Expand Its Two-Wheeler Service Offering

Car servicing startup Gomechanic is planning an investment of INR 100 Cr in the next two years for expanding its two-wheeler service offering.

The Delhi NCR-based company forayed into the two-wheeler servicing market by introducing ‘2Wheels’ a month back, established servicing centres in major cities like New Delhi, Gurugram, Noida, Ghaziabad, Mumbai, Thane and Pune.

With this infusion, the company plans to expand the service in over 100 cities and onboard 1 Mn customers in the first year.

The company calls this a strategic investment as 75% of India’s total vehicle sales consist of two-wheelers.

The two-wheeler servicing market in India is fairly unorganised with non-standardised workshops, unskilled labour and unverified spare parts. Moreover, riders also face issues with non-standardised pricing.

To tackle these issues, the company plans to roll out its new offering with deploying trained professionals, introducing genuine spare parts and ensuring quality and affordable maintenance to their customers.

“Our goal is to make bike servicing as seamless as booking a cab—affordable, reliable, and just a few clicks away. This is a game-changer for millions of riders, and we are thrilled to lead this transformation,” said Himanshu Arora, cofounder and CEO at GoMechanic.

The new offering will include a plethora of services such as regular routine servicing, oil changes, brake pad replacements, advanced diagnostics, engine overhauls, and performance tuning.

The company will also use its AI-driven diagnostic technology to ensure quality service for its customers.

Founded in 2016 by Amit Bhasin, Kushal Karwa, Nitin Rana and Rishabh Karwa, GoMechanic, is a technology-led automotive servicing platform. After its acquisition by Lifelong Group’s subsidiary Servizzy in a fire sale deal of INR 220 Cr two years back, the company got two new founders– Arora and Muskan Kakkar.

Eight months after being acquired, the company bagged fresh funding of $6 Mn via undisclosed family offices and its existing investor Stride Ventures to spread its footprints into new and uncovered areas across the country.

It is pertinent to note, under the new leadership, the Servizzy owned-startup forayed into setting up service centres for electric vehicles last year.

The company landed into trouble with its investors when its earlier founders admitted altering their financial numbers which eventually led to a forensic audit of the company.

The Economic Offences wing of the Delhi police registered an FIR against the original four cofounders of the startup and key management personnel (KMP) for alleged fraud and cheating based on a complaint filed by GoMechanic’s key investors in June 2023.