Determination of sex in India has been a much discussed issue. Government of India has taken many measures to prevent the foetal sex determination and sex selective abortion, which has today grown into INR 1,000 Cr industry.
In the lieu, the online petition that started almost two months back by an organization working for gender equality, Girls Count, has resulted in a fruitful outcome. The petition was filed against the listing of books that promoted sex selection on India’s biggest online marketplace, Flipkart. It garnered close to 12,000 signatures by various gender right activists and organizations. After the alleged petition the homegrown marketplace has removed all such listings from its website.
Flipkart’s spokesperson was reported saying, “All our sellers are expected to adhere to certain guidelines if they sell with us. We take strict action against sellers who attract negative feedback about their service or are found to be engaged in selling products that are fake, in violation of copyright or any other applicable laws of the land.”
Preventing Sex Determination: Flipkart not the only one
India is witnessing a loss of around 6 lakhs girls every year in a bid to practice sex determination. The Indian law is taking measures to prohibit all forms of advertisements or material that promote sex selection.
Earlier in the month of March Supreme Court had directed the search engines like Google, Yahoo, and Microsoft to strictly comply with Indian laws and block advertisements on sex determination of a foetus. The court had come down heavily on various states for their failure to stop female foeticide, resulting in a skewed sex ratio in the country.
There have been two regulations to prevent the alarming gender imbalance. The Medical Termination of Pregnancy Act (MTP) that prohibits abortion except only in certain qualified situations and the Pre-natal Diagnostic Techniques to prohibit sex selection of a foetus. Besides, with the advent of internet authorities are also dealing with online advertising and etailing. Activists are not only confined to search engines but also, scrutinizing the books available online that deals with sex selection.