Rebel Foods Joins ONDC Network To Ramp Up Its D2C Offerings
Rebel Foods said that it will directly extend its own D2C platform, EatSure, to bring its multiple restaurant brands to ONDC
Founded by Kallol Banerjee and Jaydeep Barman in 2011, Rebel Foods houses popular brands such as Faasos, Behrouz Biryani, Ovenstory Pizza, Mandarin Oak, The Good Bowl, SLAY Coffee and Sweet Truth. The startup operates more than 450 kitchens across 80 cities
The development comes as ONDC has been partnering with multiple companies to enhance the services it offers to network partners
Mumbai-based cloud kitchen giant Rebel Foods has joined the government-backed open network for digital commerce (ONDC) in a bid to step up its direct-to-consumer (D2C) offerings across the country.
Founded by Kallol Banerjee and Jaydeep Barman in 2011, Rebel Foods houses popular brands such as Faasos, Behrouz Biryani, Ovenstory Pizza, Mandarin Oak, The Good Bowl, SLAY Coffee and Sweet Truth. The startup operates more than 450 kitchens across 80 cities.