Eyeing Offline Boost, D2C Health Foods Brand Alpino Ropes In Actor Shilpa Shetty As Investor

Eyeing Offline Boost, D2C Health Foods Brand Alpino Ropes In Actor Shilpa Shetty As Investor

SUMMARY

Alpino, a Surat-based D2C health foods brand, secured $1.2 Mn (INR 10 Cr) in its first funding round led by actress Shilpa Shetty, aiming to enhance its offline presence and expand internationally.

Shilpa Shetty is now the brand ambassador for Alpino, which plans to launch over 20 new products in the next two years to boost its growth.

The company reported a 150% increase in revenue compared to last year and aims to become a 500 crore brand within two years.

Gujarat-based direct-to-consumer (D2C) health foods brand Alpino has raised $1.2 Mn (INR 10 Cr) in its maiden funding round from actor Shilpa Shetty, along with a host of angel investors, including Paresh Ghelani among others. 

With this funding, the startup has also roped in Shetty as its brand ambassador.

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