Deepak Nathani, Cybage co-founder, has reportedly picked up 30% stake in fashion startup, Benoit. The investment amount remains undisclosed.
Based in Pune, Benoit is an online fashion platform that specialises in men and women’s apparel. As stated by CEO Vishal Singh, the design process, which extends over a period of several months, starts with the sourcing of the most sustainable and aesthetically pleasing fabrics.
The focus is on making the latest fashion trends available to women as well as men. The designers at Benoit also ensure proper fitting for different body types. The fashion startup caters primarily to millennials.
Speaking about the last investment from Deepak Nathani, Singh stated, “This funding will be utilised for scaling-up faster by adding more designs and expanding the marketing efforts. The brand also stands to benefit with Mr. Nathani’s sustained mentorship which will help the firm grow.”
Headquartered in Pune, Cybage is an IT consulting company that was founded in 1995. It assists clients in software application development and maintenance. Boasting a workforce of more than 5,700 people, the company has offices in India, Netherlands, Germany, the US, Singapore, Japan, the UK and Australia.
According to Nathani, who also serves as the founder and CEO of Relfor Labs, Benoit has the potential to tap the country’s fast-growing online fashion market.