Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own

Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own

SUMMARY

Cashaa wants to focus on Europe, the US, and India with its own brand for personal users

Cashaa does not think Unicas can play any strategic role in its India expansion plan: CEO

Unicas wants to expand globally and go beyond the CAS ecosystem

UK-based fiat and crypto neobank Cashaa has exited Unicas in India, a joint venture it set up with United Multistate Co-op Society almost two years ago. As part of the exit, the management of Unicas has acquired the share controlled by Cashaa representatives. 

The deal is a management buyout in which Unicas has bought the stake of Cashaa management.

Unicas is a physical cryptocurrency startup which delivers crypto-based solutions such as a crypto bank account, a crypto-based credit scheme, and a crypto exchange.

“The proposal was in the best interest of Cashaa, and it was decided that it would be even beneficial for both companies if Cashaa accepts a proposed buyout offer and exits from Unicas,” Anamaria Redianu, Cashaa’s board representative, said. 

Why Did Cashaa Decide To Part Ways?

According to Kumar Gaurav, founder and CEO of Cashaa, the crypto-friendly neobanking platform is planning to release Cashaa wallet in India. Cashaa does not think Unicas can play any strategic role in its expansion plans in India, said Gaurav.

Further, Cashaa wants to focus on building products and services dedicated to CAS tokens. CAS is the native coin of Cashaa platform which offers multiple functions, including speedy application processing, discounted set up fees, cheaper international wire cost, rebate in exchange, and transaction fees, among others.

On the other hand, Unicas wants to expand globally and go beyond the CAS ecosystem.

“Unicas has its own brand and management which was reporting to Cashaa, users will have no impact. Only…after this, Cashaa will have no responsibilities or benefit from the growth of Unicas,” Gaurav told Inc42.

Cashaa’s Heightened Focus On Europe, US, and India 

Cashaa wants to focus on Europe, the US, and India with its own brand for personal users. Recently, Cashaa holding company Crypto Innovations UAB received a European virtual assets license from Lithuania.

Cashaa will soon release its expansion plan for the Indian market. “The Indian market offers tremendous potential, especially after the recent clarity regarding cryptocurrency taxation and legal infrastructure,” Gaurav said.

How Will Unicas Operate?

Unicas has four branches fully operating in India, and the company aims to expand further. 

“We have decided to acquire our stake from Cashaa representatives in India to give a new direction to Unicas. After the recent reforms, the Indian market has a huge upside potential”, Sonal Kukreja, cofounder and CEO of Unicas, said.

In an earlier interview with Inc42, one of the company spokespersons said that the idea of establishing physical branches was derived from the banking industry.

Step up your startup journey with BHASKAR! From resources to networking, BHASKAR connects Indian innovators with everything they need to succeed. Join today to access a platform built for innovation, growth, and community.

Note: We at Inc42 take our ethics very seriously. More information about it can be found here.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
UNLOCK 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
UNLOCK 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own-Inc42 Media
Crypto-Friendly Neobanking Startup Cashaa Exits Unicas; Eyes India Expansion On Its Own-Inc42 Media
You’re in Good company