In a bid to create an innovation-driven ecosystem in the country, media firm Business World has launched an accelerator program for startups in the country — BW Accelerate. The former North India operations head at Indian Angel Network (IAN), Ashu Agrawal has been appointed as a program directed for this accelerator program.
BW Accelerate will engage with startups across the spectrum, from idea, to beyond minimum viable product (MVP) level. It will also help large organizations to set up incubation initiatives through its initiatives.
Speaking on the plans, Anurag Batra, chairman Business World and head of Exchange4media said, “Accelerate is a program built on knowledge and intelligence acquired over the years. It has its foundation in a vision to create a platform for early stage startups focused towards speeding innovation, fostering business growth and accelerate entrepreneurial aspirations in the country.”
The accelerator program for startups has four verticals, starting from Accelerate Institutional, Accelerate Entrepreneur, Accelerate Customer & Business Connect and Accelerate Organizational.
Accelerate Institutional, the first vertical, which is an education institution-partnered initiative focused towards nurturing entrepreneurial aspirations of the young, on-campus students, and providing them with the right skill-sets to translate such ideas into prototypes.
The second vertical, Accelerate Entrepreneur, is aimed at engaging with beyond MVP startups, across categories, with the objective to provide a knowledge base, and achieve customer traction. This vertical will also focus on facilitating involvement by experienced professionals as mentors and share their knowledge to help achieve sharpness, critical for growth.