BigBasket’s FY25 Revenue Dips Amid Quick Commerce Competition

Tata Digital backed quick commerce platform BigBasket saw its annual revenue fall in the financial year ending March 2025, amid the intense competition in the segment. 

According to Tata Sons’ annual report, BigBasket’s B2C arm, Innovative Retail Concepts, saw a 3% drop in turnover to INR 7,673 Cr in FY25 from INR 7,885 Cr in FY24. Its net loss also increased 46% to INR 1,851 Cr from INR 1,267 Cr in the previous year.  

BigBasket’s B2B unit, Supermarket Grocery Supplies, saw a sharper 7% fall in revenue to INR 2,227 Cr during the year under review from INR 2,391.8 Cr in FY24. However, its net loss also declined 20.2% to INR 102.2 Cr in FY25 from INR 128.1 Cr in the previous fiscal year. 

Founded in 2011, BigBasket began as an online grocery delivery service in India. In 2021, Tata Group acquired a majority stake in BigBasket through its digital arm Tata Digital. Later, BigBasket pivoted to quick commerce by launching BBNow, aiming to deliver groceries within minutes in urban areas to adapt to the rising demand for faster deliveries.

It is currently facing fierce competition from the likes of Blinkit, Zepto and Swiggy Instamart in the quick commerce space. The three quick commerce majors are aggressively expanding their dark store network. Last week, Blinkit SVP Anish Srivastava said he expects the total quick commerce dark stores in the country to grow to about 15,000 to 20,000 over the next two years.

However, older brands are trying to get a share in this growing market. While Reliance has not been too successful in the space till now, it continues to set up dark stores and utilise Reliance Retail outlets. 

Ecommerce giants Flipkart and Amazon are also piloting their quick commerce services in various parts of the country. 

However, Bigbasket might have a moat against the quick commerce majors through its expansive private label portfolio. Private label brands such as Fresho, BB Royal, and Tasties have become foundational to BigBasket’s operations, contributing about 40% of sales. 

These in-house products span essentials like staples, produce, meats, snacks, and even seasonal gifting items. This focus has helped the platform maintain high customer retention, with over 50% stickiness even in slotted delivery models.

The company is now expanding private labels into impulse-led and occasion-based merchandise to unlock newer revenue streams, betting that quality and brand familiarity can beat speed alone in India’s evolving grocery wars.