AstroSure Nets $6 Mn To Expand Its Operations

SUMMARY

Online astrology platform AstroSure.ai has secured $6 Mn (around INR 52 Cr) in a seed funding round led by Netmeds founder Pradeep Dadha

The Delhi NCR-based startup plans to use the fresh capital to develop the brand as well as to scale up its business and marketing operations

Founded in 2024 by Vanya Mishra and Hatim Kantawalla, AstroSure is a platform that offers spiritual and astrological predictions to users

The Delhi NCR-based startup plans to use the fresh capital to develop the brand as well as to scale up its business and marketing operations.

Founded in 2024 by Vanya Mishra and Hatim Kantawalla, AstroSure is a platform that combines knowledge of vedic astrologers and skills of technology experts to offer spiritual and astrological predictions to users. The company has a virtual assistant named Agastyaa, that helps users communicate regarding their doubts.

“Our beta phase attracted over 150K users, demonstrating the demand for a trustworthy, consistent, and reliable astrological platform. This has given us the confidence that Astrosure.ai will restore faith in this age-old Vedic science that has been enhanced with the power of AI,” said Mishra.

This funding comes at a time when India’s online astrology space is gaining a lot of traction from investors.

Notably, the Indian religious and spiritual market, which stood at $58.56 Bn in 2023, is expected to clock a CAGR of 10% until 2032.

On the other hand, astrology and spiritual offerings’ migration to online platforms has more than just made their services easily accessible but has also opened up a world of possibilities for GenZs. This shift towards richer engagement on streaming platforms is redefining how astrology is consumed and experienced. 

Betting on this opportunity, earlier this month, Mumbai-based audiobook platform Kuku FM is launching a separate spiritual app, Bhakti, as a part of its effort to expand service offerings. 

Prior to that, short-video sharing platform Chingari’s parent Tech4Billion Media forayed into the spiritual tech market with the official launch of its new app AstroLive, in December last year.

Updated at 05:40 PM

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