Amazon’s Exports From India Cross $20 Bn Mark

Ecommerce giant Amazon today said that its cumulative exports from India between 2015 and 2025 have surpassed the $20 Bn mark, prior to its target of achieving this before the end of the ongoing calendar year under its global selling programme, Amazon Global Selling (AGS). 

The states with the highest number of exporters on the AGS programme include Delhi, Rajasthan, Gujarat, Uttar Pradesh, Tamil Nadu, Maharashtra, and Haryana. 

The AGS programme was launched in 2015 to help MSMEs and entrepreneurs sell their products to customers worldwide through Amazon’s international marketplaces. It allows sellers to list and sell products on 18 Amazon global marketplaces in countries such as the US, the UK, the UAE, Saudi Arabia, Canada, Mexico, Germany, Italy, France, Spain, among others. 

In 2020, Amazon pledged to enable $10 Bn in cumulative ecommerce exports from India by 2025. However, it revised this number to $20 Bn within the same timeline. 

The ecommerce major said that over 2 Lakh Indian exporters have registered under the AGS programme, cumulatively selling more than 75 Cr ‘Made in India’ products to customers across the world over the last decade. The total seller base of the programme grew over 33% in the past year, it added. 

Amazon said that categories like health and personal care, toys, home, apparel, and furniture witnessed the highest 10-year compound annual growth rate (CAGR) in terms of exports. While health, personal care and beauty care clocked a CAGR of 45%, toys witnessed a 44% growth rate. Home products saw 39% CAGR, while apparel and furniture saw 37% and 36% growth, respectively. 

Amazon has set a target of enabling exports worth $80 Bn from India by 2030 under the AGS programme.

“Building on this success, as we work towards our $80 Bn in cumulative ecommerce exports goal by 2030, we’re focused on simplifying global sales through technology innovation, capacity building, and ecosystem partnerships. We remain committed to enabling India’s ecommerce export growth in line with the Government of India’s goal of reaching $200-300 Bn by 2030,” said AGS India Head Srinidhi Kalvapudi. 

India is a big market for Amazon, with the company competing with the likes of Flipkart and Meesho in the country. It entered the quick commerce segment with the launch of ‘Amazon Now’ in Bengaluru earlier this year. Amazon has since expanded its quick commerce offering to Mumbai and Delhi.

Amazon plans to operate over 300 dark stores across India by December 2025 for its quick commerce business. It has earmarked INR 2,000 Cr to build new micro-fulfilment centres, sortation hubs, and last-mile delivery stations.

Last month, Amazon also completed the acquisition of digital lending startup axio.

On the financial front, Amazon’s India unit managed to reduce its losses across business units in FY25. While Amazon Seller Services, the marketplace arm, cut its net loss by 89% YoY to INR 374.3 Cr, Amazon Transportation Services’ net loss reduced 57% YoY to INR 33.9 Cr in FY25. 

Amazon Wholesale, the B2B arm of Amazon India, managed to reduce its net loss by 35% YoY to INR 220.7 Cr, while Amazon Retail’s loss declined 32% YoY to INR 394.2 Cr.