Amazon’s digital payments service Amazon Pay Unified Payments Interface (UPI) has crossed the 100 Mn user mark in India
The growth was fueled by strong user interest across states such as Maharashtra, Uttar Pradesh, Bihar, West Bengal and Karnataka, with a growing adoption of Amazon Pay UPI in tier II and III cities and among users in the age of 18-24
This comes amid reports that Amazon is reportedly contemplating launching a standalone app for Amazon Pay to drive user engagement and increase its market reach
Amid a surge in online transactions in India, ecommerce major Amazon’s digital payments service Amazon Pay Unified Payments Interface (UPI) has crossed the 100 Mn user mark in the country.
The transactions boom on the platform was fueled by strong user interest across states such as Maharashtra, Uttar Pradesh, Bihar, West Bengal and Karnataka, with a growing adoption of Amazon Pay UPI in tier II and III cities and among users in the age of 18-24, the company said in a statement.