Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI

Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI

SUMMARY

Last year, RBI announced that private entities, subject to certain requirements, would be eligible to apply for an NUE license

An NUE has been envisaged as an entity with functions similar to the Indian government-owned National Payments Corporation of India (NPCI) which owns and operates the UPI interface as well as the RuPay network

Previous reports had suggested that big tech giants such as Google, Facebook and Amazon may try and tap into the NUE opportunity by partnering with Indian companies

Ecommerce giant Amazon, along with ICICI Bank, Axis Bank and Visa, will reportedly present a proposal to the Reserve Bank of India (RBI) for setting up a New Umbrella Entity (NUE).  

Last year, RBI announced that private entities, subject to certain requirements, would be eligible to apply for an NUE license. An NUE has been envisaged as an entity with functions similar to the Indian government-owned National Payments Corporation of India (NPCI) which owns and operates the UPI interface as well as the RuPay network, along with the wider retail and payments settlement system in the country. Unlike NPCI, an NUE could be a for-profit entity. 

According to ET, which first reported the development, the Amazon-ICICI-Axis consortium also features Indian merchant payments unicorn Pine Labs and Indian online payment gateway Billdesk. The RBI had listed February 26, 2021, as the last date for receiving proposals for the NUE license. 

Previous reports had suggested that big tech giants such as Google, Facebook and Amazon may try and tap into the NUE opportunity by partnering with Indian companies. 

Late last year, Indian business behemoths such as the State Bank of India (SBI), Reliance Jio and Tata Group were also said to be considering applying for an NUE license. But the finance ministry is understood to have flagged SBI’s plan of partnering with HDFC Bank and Bank of Baroda for setting up an NUE. The ministry feels that a state-owned bank’s involvement in an NUE could limit the success potential of state-owned NPCI’s many projects for financial inclusion, not to mention kick up a ‘conflict of interest’ conundrum.

Fintech veteran Naveen Surya, the chairman emeritus of Payments Council of India has also set up So Hum Bharat Digital to apply for an NUE licence. His company will be backed by Infibeam Avenues, a digital payments and ecommerce technology platform.

NUEs will be allowed to set up, manage and operate new payment systems, especially in the retail space, comprising but not limited to regular and white-label ATMs, point-of-sale (PoS) devices and Aadhaar-based payments and remittance services. They can also develop new payment methods, standards and technologies and monitor related issues within the country and internationally. NUEs can also support and promote developmental objectives like awareness building about payment systems.

In November last year, Shishir Mankad, financial services head at Praxis Global Alliance, a management consulting firm, talked to Inc42 about the possible innovations that NUEs could bring to the retail payments space. “Let us say I want to use my debit card to generate a QR code. Today, both are different payment methods. But I believe such innovation is possible where I can generate a QR code from my debit card and send it to my wife who is at a grocery store. Now that my wife has the QR code on her phone, the store can scan it to pull the money from my account. NUEs will possibly look at further interoperability between different methods of retail payments,” he had said. 

A detailed overview of NUEs and what to expect from them can be read in an earlier Inc42 story titled, “With Big Businesses Expected To Apply, Will NUE Make NPCI Redundant?

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI-Inc42 Media
Amazon, ICICI Bank, Axis Bank & Others To Present Joint NUE Proposal To RBI-Inc42 Media
You’re in Good company