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3one4 Capital Invests In Algorithmic Trading Platform

3one4 Capital Invests In Algorithmic Trading Platform

Zerodha founders led Rainmatter Capital has also participated in the round

Prior to this, the company had raised seed funding from Rainmatter Capital lets retail investors validate trading strategies and implement them live in the stock markets

Bengaluru-based algorithmic trading platform has raised $1 Mn Pre-Series A funding from 3one4 Capital and its existing investor Rainmatter Capital. The company said it will use these funds towards team expansion, development of a product roadmap, and to scale up its existing customer base. was founded by Harsha Manohar, Vipul Divyanshu and Jayalakshmi Manohar in 2017. enables retail investors to validate their trading strategies and also implement them live in the stock markets to take trades. The subscription-based platform is built for retail investors and thus does not require coding skills for a person to trade algorithmically.’s platform is currently only integrated with stock trading platform Zerodha. However, Manohar told Inc42, that is in advanced integration talks with some of the biggest players in the trading sector. 

Talking about the company’s differentiating factor, Manohar said, “Usually algorithmic trading solutions are built in isolation and thus do not have the smooth user experience that we are able to offer because of our deep integration with a trading platform like Zerodha.” 

The company claims to have acquired over 150K users in a year of its launch, along with more than 13 Mn strategies being run on its proprietary platform. By deploying these strategies in the live market, users are said to have generated a transacted value of over $300 Mn on Manohar attributed this growth to the simplicity of the platform’s user interface.

Earlier in 2017, the company had also raised a seed round of $350K from Rainmatter Capital, which was started by the founders of Zerodha. Making Algorithmic Trading More Accessible

According to Manohar, institutional investors in India contribute around 35-40% of the total annual turnover. Algorithmic trading has not been accessible to retail investors due to its heavy dependency on coding and advanced understanding of financial concepts. is looking to change the equation by boosting the financial participation of retail investors. solution levels the playing field by enabling any retail investor to leverage quality backtesting, real-time analysis, and swift strategy deployment to generate disproportionate returns. The platform also allows users to track all securities such as stocks and futures in NSE, currencies, over 2,500 MCX commodities. 

According to global accounting firm EY, between 2014 to 2018, the total VC inflow into Indian fintech startups has more than doubled to 117%, whereas the fintech adoption rate for India has surged to 87% (2019) from 52% (2017).

Commenting on the platform adoption rate, Manohar said, “We have seen a shift in the way retail investors approach the stock markets since They are now able to visually see their strategies and validate them by understanding the risk around the strategies in an intelligible way. Trading based on bias and notions has now been replaced with a methodical and calculated approach.”

Founding partner of 3one4 Capital, Pranav Pai said “With a rush of retail investors into the financial markets, the need is to empower every individual investor with the tools to generate optimal returns. The Streak team has utilized their deep product experience to bring institutional-grade strategy development to the everyday investor.”