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Will Budget 2024 Ignite Startups with Increased Consumer Spending?

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The Big Billion Days Report Card (2)

Current Scenario

The Union Budgets of 2023 and interim 2024 were unfavourable for startups. Expectations for the Union Budget 2024 remain largely unchanged.

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The Big Billion Days Report Card (2)

Focus on Consumer Spending

The upcoming budget aims to boost consumer spending through infrastructure and job-creation schemes, targeting increased economic activity.

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The Big Billion Days Report Card (2)

Tax Measures Considered

Media reports suggest possible tax cuts or new slabs to enhance consumption, providing targeted relief for those earning over INR 15 Lakh annually.

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Impact of Tax Cuts

Economists argue tax cuts may boost short-term spending but long-term growth needs capital allocation and structural reforms.

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Rural Consumption Trends

Rural consumption growth outpaced urban for the first time in five quarters, led by non-food categories like beauty and personal care.

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Infrastructure and Manufacturing

Focus on infrastructure improvements and job creation through manufacturing can drive organic consumption growth and support startups.

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Budget and Economic Growth

Higher tax revenue and RBI surplus allow for increased government spending, with capital expenditure expected to benefit the middle class and startups.

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Learn More About Union Budget 2024

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Union Budget 2024: Bigger Focus On Consumer Spending Will Drive India Startup Story